Wanted: Mentors

Wanted: Mentors

   by Corrine Casanova StartUpNV, Nevada’s non-profit state-wide business incubator, is seeking mentors, founders and volunteers for newcomers in Nevada’s vibrant start-up community. They recently took over the reigns of VMS, a Summit Venture Mentoring Service, from the Economic Development Authority of Western Nevada (EDAWN). They are currently seeking the following: Member Companies / Founders…

Peanut Butter and Jelly…Better Together

Peanut Butter and Jelly…Better Together

by Mitch Tarr Email marketing plus Facebook is just like peanut butter and jelly…better together. Sometimes you don’t know what you don’t know. Here’s a nice integrated marketing campaign that makes use of the power of email marketing combined with remarketing tools in Facebook. The concept of an integrated email campaign is to combine a…

What’s Your Budget and Target Audience?

by Peter Fishburn So, you are launching your long-awaited business venture. Congratulations. Did you put aside a marketing/advertising/promotions budget? I have been told this is something new start-ups either forget or begin with insufficient funds to really tell their audience their story and how to find them.   Once you have a budget, who is…

How to Make Your Marketing & Advertising More Impactful 1

How to Make Your Marketing & Advertising More Impactful

by Peter Fishburn By taking the time to answer a few questions, you can better understand what kind of marketing and advertising your business could benefit from most. Are you trying to build relationships with businesses, clients, prospects? We are constantly told that building relationships with customers and prospects is what business is built on. …

Three Ways to Reach a 21st Century Consumer

Three Ways to Reach a 21st Century Consumer

by Kyle Reeves One of the largest generations the world has ever seen is currently edging their way into prime spending years. Millennials and Gen-Xers, love ‘em or hate ‘em, will represent more than 70% of the purchasing power in the United States by 2020. Whether they are buying their first homes, starting their families,…